Jude Odia is an astute IMC strategist with 360-degree work experience across client and agency divides, exposed to best-in-class brand management, strategy and media operational models from leading global media networks. He has championed & coordinated winning integrated media campaigns for multinational clients like P&G, Coca-Cola, MTN, VISA, Samsung, Mondelez, etc, working with regional account management teams across West Africa. He led the Starcom team that locally operationalized SMG connection planning framework HX, the first successful attempt in West Africa. This effort and many others helped in positioning Starcom Nigeria as the Go-To operational hub for the Network across the region.
With great passion for industry upliftment, Jude has facilitated in various professional fora locally and globally. He was one of the Nigerian top IMC professionals invited to the 2018 EMEA Emerging Executive summit organized by the tech giant Google at their global HQ in California, USA in September, 2018. He believes in brain-power and knowledge sharing as critical to achieving a better world.