Tobi Beckley-Williams is a creative enthusiast with an insatiable hunger for taking on new frontiers.
She has been a Grand Jury member of the New York Festivals Awards and has sat on other global juries of prestigious award platforms such as Gerety Awards and AME awards (NYFA). Tobi was one of the first set of West African Creatives to have her works published on platforms such as Luzer's Archive, Ads of the World & Business Insider. She has been specially recognised as a Pitch Super Person by the Pitch Fanzine team.

Tobi's experience spans over 11 years, during which time, she has successfully worked with diverse teams across borders to launch and build impactful campaigns for local and global brands, such as: Spotify, Heineken, Nestle, Shell, Etisalat, Ecobank, Visa, Dulux, Gulder, FCMB, Ghandour Cosmetics, AirtelTigo(Now AT), Fidelity Bank, Keystone Bank...to mention a few.
In addition to holding a law degree she has undergone training at prestigious institutions such as Cambridge Center for Excellence, Pan African University(now Pan Atlantic University), Miami Ad School and National Film & Television School, Beaconsfield, London.

She is currently the Creative Director/Creative Strategist at Insel Communications, before joining Insel she had worked at the following agencies: Insight Publicis, Noah's Ark Communications Ltd, 141 Worldwide (now Nitro 121), Prima Garnet Africa and Ladybird Communications ltd.