Buyi is a seasoned entrepreneur, academic and strategic consultant. She co-founded and is Managing Director of Matte BLK, a multi-award-winning emerging markets specialist marketing agency redefining how brands engage with emerging markets and focused on bridging the gap between underserved communities and consumers. We are insights-led and committed to delivering culturally resonant campaigns that drive both social impact and business results. Our founding purpose is to create value for overlooked markets while unlocking untapped opportunities for brands with a single-minded approach to create value for underserved audiences.

She is also the founder of NOBLE Luxury Consulting; an African-niche luxury consulting firm shaping how the world understands and engages with African Luxury through framework design and standard-setting systems. Bridging culture, commerce and creativity; an emerging key voice reframing luxury through an African lens.