A self-made creative leader with a journey that spans from an Illustrator to now a Group Creative Director at Publicis Groupe Africa. At 27, I became the youngest Creative Director for RED Africa, a Publicis company, marking the beginning of my PAN-African portfolio expansion.

With over 15 years in advertising, I've shaped campaigns for brands like Nestlé, UniWax, Orange CI, NSIA, MTN, Diageo, Philip Morris International, Loreal, ECOBank, Sifca Groupe, and Visa across Francophone and Anglophone markets. My expertise covers brand alignment, media strategy, and campaign creation for diverse product lines.

Recognized with the YouTube Creator Awards, the African Cristal Awards, Giraffe Award, and Jury de la Pub CIV, my goal has always been to elevate the presence of Francophone Africa on the global advertising scene. I specialize in developing low-cost, high-impact digital communications solutions to achieve marketing objectives for my diverse clients in emerging markets.

I'm not just a creative director; I'm a mentor, an entrepreneur, and a champion for Africa's creative potential. My passion lies in nurturing young talent and driving innovative, impactful solutions that resonate with diverse audiences.

I strive to push the boundaries of communications and creativity in Sub-Saharan Africa, always looking for new ways to combine cultural insights, marketing strategies and cutting-edge technologies.